Children’s Zoo Appeal 2017
Art Direction, Layout Design
This multimillion dollar exhibit had a generous donation from Denny Sanford, a local philanthropist. But we still had more to go to meet our goal, so this was our first appeal mailed out to donors in hopes of reaching that goal. This project was a challenge since the exhibit did not yet exist and there were many details yet to be determined. The photography was a mix of architectural illustrations, stock images and San Diego Zoo photography.